Introducing Bridal Sutra – A new segment on IBJ

Hey lovely readers,

I have been getting mails from many of you for suggestions on bridal wear, accessories, skincare, makeup and so on.
As most of you know, Iam a South Indian and there are very few beauty blogs that focus on South Indian Weddings. (No, am not against them and totally love reading every beauty blog out there)

I have started this new segment Bridal Sutra where I would be sharing my thoughts on Pre-Bridal Skincare, Bridal Makeup, Shopping Destinations etc. It would be very bad on my part if I just focus on South Indian weddings so there will be posts on all kinds of weddings ( Ofcourse with the help of our lovely guest writers) here on IBJ for you. You may also send in your queries to and we will try to answer each one of them.

Let me know what you feel about this new initiative. Stay tuned for some interesting things coming up in this segment soon. Thanks for all your love and please do keep supporting me.


Who is Preetha

Preetha is an engineer turned beauty blogger from India. She loves trying out new beauty products and makeup looks. She is a mother of a one year old baby girl and loves photography, cooking and makeup of course.

1 Comment

  1. Janani Reply

    Hi preetha :) Lovely space and I'm first time here. Even I'm also a south indian tamil brahmin. I'm an iyengar too :) You look beautiful in your wedding attire especially the andal kondai. Suthi potukongo :) And I'm waiting for the bridal series to begin because am also going to enter wedlock within a month's span. Cheers!!Janani

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